4 Reasons Home Businesses Should Have Logo Apparel

Does your business have a uniform? Do you and your employees were shirts with your logo on them? If, not, why not?

Logo apparel or decorated clothing offers so many advantages for the business. Let's take a look as some.

First there is the advertising aspect. Each time someone see one of your shirts they are getting exposure to your business. Exposure is important. It takes a minimum of 3-9 times of seeing your business name before your potential customers will begin to trust you with their purchases. Clothing with your logo on it is more cost effective than business cards. Today companies are looking for ways to increase the exposure and return on investment for their adverting dollars and logo apparel is the answer. More people will see your message than if you tried to hand out business cards to everyone you meet.

Next there is brand building. We all would like to have the brand recognition of Nike or Kellogg. It takes years and many dollars in advertising to build that kind of recognition. Logo clothing helps you build your brand every day.

Logo apparel helps build a professional image in the eye of the customer. Which would your customers prefer someone who is dressed in a grateful dead t-shirt or someone with your logo shirt? Seeing people in business related apparel shows that the business is serious about their appearance and there for the quality of the work.

Finally, logo apparel offers a tax break for the business as it is tax deductible. According to the IRS, you may also claim a deduction for any article of clothing that contains a company logo.

There are different styles of logo apparel available, such as t-shirts, polo shirts, dress shirts, sweat shirts, jackets, hats, pants and pull overs. The most common logo apparel will be t-shirts, polo shirts, dress shirts and hats.

Want to make your advertising and brand building profitable? Sell your logo apparel to your customers. They will wear it and you get the benefits. By selling your logo apparel to the public; you get the profit and the advertising value.

Another way to build your brand and make a positive impact is by using hats with your logo and website on them in place of business cards. Yes they are a little more expensive, but everyone loves hats and they last a very long time. Now a days, business cards are more than likely being discarded shortly after they are handed out, but with a hat, they are kept and the message is seen over and over again.

Logo apparel is not that expensive. For example you can get your logo embroidered onto a polo type shirt for well under $20, embroidered hats around $8 or if you prefer t-shirts you can get these printed for less than $10.

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